Overview
Xianyu is a Customer to Customer (C2C) e-commerce mobile app to trade and share second-hand goods. Fishpond is the social media under Xianyu for people to explore, record, post and share about their second-hand goods. In this project, we focused on the solution of the low user engagement rate of the existing Fishpond community in Xianyu ios app. I was the team lead and UX designer. I collaborated with another UI designer and project manager to create a feasible implementation for the video story related features in Fishpond.
My role
Team Lead, Project Management
User research (User interview, User personas, User journey map, Accessibility test)
Product strategy Lo-fi to Hi-fi Wireframe & Prototyping
Team & time
Three (3) people including one product manager, one UX designer, one UI designers
Three (3) weeks in total
Software
Design and prototype (Sketch, Adobe Photoshop, Invision)
Research and team collaboration (Trello, Zoom, Shimo document, SurveyMonkey)